Harnessing Behavioral Economic insights to build positive parenting habits and optimize the impact of early childhood interventions;
recognizing that Early interactions are the cornerstones of child success; and
that Language and Literacy activities stimulate children’s brains…from birth.

Parents are busy. Even with the best of intentions, they can miss out on valuable resources and opportunities for their children—including the simplest activities: talking, singing, and reading to their children from birth. Add poverty to the mix, and parents are even more overwhelmed. Money is scarce, and the stress of making ends meet taxes the attention available for other important issues, including parenting.

These missed opportunities contribute to the sizable gap in cognitive development between higher- and lower- income children. beELL aims to close that gap using insights from behavioral economics.

The cornerstone of beELL’s approach is helping parents to focus their attention on the valuable resources available to them. We optimize existing programs by seamlessly incorporating low-cost design innovations that help parents develop new habits and act on their good intentions.

beELL continues to be busy this autumn designing a parenting cognitive bias codex.

Dr. Gennetian will give a lightening talk on behavioral insights and early childhood investment at Behavioral Science and Policy Association’s 2017 conference in NYC on September 19th.

beELL welcomes post-doc Lerzan Coskun and Yana Kuchirko!

See updated beELL work on parent engagement with the ParentCorps Program.

Save the date: #BEyondNudge twitter chat co-hosted with @BeSciPol later this month.

Save the date: beELL hosting SRCD Consortium Webinar “Harnessing Behavioral Economic Insights to Optimize the Impact of Early Childhood Interventions” on Thursday, October 26th from 2-3PM. Contact us for a link to register!